Key features of this essential new market study:

• Study major markets and key players
• Identify growth opportunities in key markets
• Examine country level subscriber growth and penetration forecasts for 25 key markets
• Analyze 5-year market forecasts to 2014
• Assess MNO market share
• Compare MNO ARPU, service revenues, and strategies and developments
• Scrutinize technology (2G/3G split) and messaging forecasts to 2014
• Uncover the Top 10 AME MNOs by subscribers; and by net additions in subscriber base
• All this and more in this must-have 96 page report

Please click here to see a full brochure.

About this report

While not without its challenges, Africa and the Middle East is an exciting market with vast untapped potential for mobile services, which will see its mobile subscriber base hit 911 million by end-2014 – representing a regional mobile penetration rate of just 62.4 percent.

Historically, key growth impediments that have caused AME mobile markets to lag behind mature Western and Asian counterparts have included a lack of appropriate infrastructure, low income levels and strict regulation in certain markets. While such obstacles won’t be wished away overnight, there is a genuine sense that the mobile landscape is changing – and changing fast as players race to seize and exploit emerging opportunities.

This new market study looks at the mobile markets of Africa and the Middle East in four fact-filled chapters:

• Mobile Market Overview
• Country Profiles
• Conclusion
• Appendices (including full glossary of terms)

The region is seeing increased deployment of new technology and upgrades. Most countries in this region now either have 3G networks or have 3G network launches planned; some are already operating on 3.5G. This increased expenditure on infrastructure development, combined with increased consumer awareness through marketing activities and regional economic growth, will further boost the uptake of mobile services.

In some instances, MNOs in the AME region are partnering up and sharing network infrastructure to reduce operating costs and mitigate a common conundrum for MNOs in most AME countries that have low ARPU and penetration rates: namely, how to balance operating at low ARPUs and concurrently meeting high-investment requirements to penetrate deeper into the market.

Until recently, most AME countries had a duopoly market structure – Government being one of them – with strict regulatory structures restricting entry of foreign players. But now the region is seeing a transformation from the dominance of state-owned operators to a more open marketplace with increased private-player participation and increased competition.

With high-profile deals like Bharti-Zain fuelling further interest in the AME region, and continuing consolidation and acquisition of mobile assets underway, the ‘land grab’ has begun in earnest and inaction makes missing out on fantastic opportunities an ever-likely possibility.

Providing regional, country and operator-level analysis of this growing mobile space, this new 96-page market study highlights where mobile opportunities exist in Africa and the Middle East, and what makes the region such an attractive destination for mobile operators – for both voice and data services.

Further reasons to buy this research:

• Review essential forecasts and market data; regional, country and operator-level analysis
• Explore and identify opportunities in this exciting growth market
• See which AME markets will gain most from the changing mobile landscape
• Expose local obstacles to the adoption of mobile services
• Plan using regional and country-level mobile subscriber forecasts to 2014
• Highlight the Top 10 African and Top 10 Middle Eastern countries by mobile subscriber base
• Familiarise yourself with mobile subs and penetration for 25 major markets, and their key MNOs’ subs and market share
• Features data services forecasts: 5-year projections for SMS, MMS, Mobile E-mail and Mobile IM
• Benefit from a comparison of ARPU with country-level mobile penetration
• Read commentary on the future direction of the AME mobile market
• Graphic-heavy, text-light presentation in plain English with full glossary of terms

Table of Contents

For a full, detailed Table Of Contents including the list of 93 Figures and Tables, please click here.

Mobile Market Overview
Technology Status
Data Services
– SMS
– MMS
– Mobile E-mail
– Mobile IM

Country Profiles

Algeria
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Bahrain
– Subscribers and Penetration
– Mobile Messaging Data
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Democratic Republic of Congo (DRC)
– Subscribers and Penetration
– Mobile Messaging Data
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Egypt
– Subscribers and Penetration
– Mobile Messaging Data
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Ghana
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Iran
– Subscribers and Penetration
– Mobile Messaging Data
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Iraq
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Israel
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Jordan
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Kenya
– Subscribers and Penetration
– Mobile Messaging Data
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Kuwait
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Lesotho
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Morocco
– Subscribers and Penetration
– Mobile Messaging Data
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Mozambique
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Nigeria
– Subscribers and Penetration
– Mobile Messaging Data
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Oman
– Subscribers and Penetration
– Mobile Messaging Data
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Qatar
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Saudi Arabia
– Subscribers and Penetration
– Mobile Messaging Data
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

South Africa
– Subscribers and Penetration
– Mobile Messaging Data
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Sudan
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Syria
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Tanzania
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Tunisia
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

The UAE
– Subscribers and Penetration
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Uganda
– Subscribers and Penetration
– Mobile Messaging Data
– Technology Status
– Key MNOs’ Information
– Strategies and Developments

Conclusion
Changing face and fate of the market
Subscriber numbers – reflecting growth
MNOs building strategies for wider adoption
Bottom line – What the region holds?

Appendices
Glossary
Portio Research Classifications
Companies Mentioned in this Report
About the Authors
Also available from Portio Research Limited

For a full, detailed Table Of Contents including the list of 93 Figures and Tables, please click here.

Please contact us if you have any questions - order your copy of this market study now by emailing info@portioresearch.com