Portio Research Blog

The New Kings of Mobile and Wireless

The mobile landscape is shifting dramatically, and over the last few years we have seen massive changes. We are seeing a generational shift in the balance of power within mobile and wireless, and MNOs are under threat even more than ever.  Continue Reading »

Pricing Voice and SMS

Voice and text prices obviously vary across different geographies, but the way voice and text prices compare to each other within each country is key to consumer behaviour. Continue Reading »

Seven reasons to be upbeat about the future of SMS

Seven good reasons to be upbeat about the future of SMS: While our latest research forecasts that traffic from OTT messaging services will hit 20.3 trillion by end-2016 – a staggering number which we believe is still extremely conservative – this does not mean that OTT messaging will cannibalise over 20 trillion text messages. Continue Reading »

Will OTT messaging apps become interoperable?

Currently, OTT messaging apps definitely stand alone, and at the present time we see them staying that way. There are essential differences between SMS and OTT messaging apps, and it's about far more than just pricing. Continue Reading »